Meet your experts
We listen, challenge assumptions, and deliver strategies that move business outcomes. Deep expertise. Fresh thinking. Real results.
Melissa Telsrow
Multi-location marketing strategist and CMO advisor. Melissa architects holistic solutions for enterprise brands nationwide and mentors the next generation of marketing leaders. She builds partnerships that drive growth.
Cece Porter
Social strategist fluent in creator culture and emerging platforms. Cece has led nationally recognized campaigns and holds a Foundations of Humane Technology certification—grounding her work in social media's real impact on people and communities.
Sara Taylor
Social content and community manager embedded with field teams. Sara plans calendars, adapts templates, and keeps approvals moving so local markets publish on time and on brand.
Brianna Jade
Video editor and content creator specializing in YouTube Shorts and TikTok. Brie transforms brand stories into scroll-stopping short-form content with her finger on the pulse of internet culture.
Deadra Despenza
Local market specialist supporting social event promotions, community management, and location data optimization. Deadra keeps profiles accurate and consistent across all listings so local markets stay discoverable.
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Maggie LaMaack
Influencer and UGC marketing expert based in New York. Maggie leads creator partnerships from discovery to delivery—sourcing talent, negotiating deals, and managing collaborations that perform. She's worked across nano to macro influencers, bringing sharp instincts for authentic brand fit and content that converts.
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Zain Manna
Data analyst and visualization specialist transforming marketing data into actionable insights. Zain builds automated dashboards that connect performance metrics to business outcomes across multi-location marketing programs.
Our story
Laura Radewald and Melissa Telsrow built Hiper because they discovered a problem no one was solving.
As marketing leaders of a large coffeehouse chain, they launched online ordering, a new loyalty program, and hyperlocal campaigns across the franchise. The strategy worked. Sales improved in months.
But every success revealed the same operational reality: you can't scale local marketing without the right technology and an expert team managing execution.
That's why they founded Hiper in 2015. What started as hyperlocal campaign operations evolved into full-service local marketing infrastructure: social media management, search optimization, and reputation systems that turn complexity into competitive advantage.
We're practitioners who built the solution from direct experience, not theory.
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Let's build your local marketing advantage.
One brand. Many markets. Total control. Hiper unifies strategy and execution across national and local channels, giving brand leaders command of the narrative while empowering each location with proven playbooks that drive measurable results.
Social platforms are where your customers build community. We build platform-specific strategies that connect discovery to results across every channel. Our systems streamline stakeholder collaboration, content planning, and approvals—so your teams move faster, stay aligned, and perform better.
Content that feels native. Performs everywhere. We create platform-optimized content for Meta, YouTube, TikTok, LinkedIn, and Google—built on search insights, trend intelligence, and repeatable production systems. Your brand shows up authentic, on-message, and ready to convert across every touchpoint.
Credibility scales through creators. Amplify organic reach with paid influencer and UGC strategies that bridge high-reach campaigns and authentic engagement. Leverage creator credibility to drive higher performance while reducing production costs. Trust-driven content. Business-driven results.
